There's a Good Girl by Marianne Grabrucker

Jo Wallace, Creative Director at Saatchi & Saatchi explains how the collaboration came about: 'Sarah Baumann kindly invited me to share my story and experiences as a female Creative Director during a Viva Women talk, but what better way to showcase female creativity than with a wider exhibition that has far-reaching cultural VivaWomen!, a Publicis Groupe project which promotes women in advertising, is behind the initiative, and a percentage of any artwork sales will go to charity Plan UK. Saatchi & Saatchi’s TAGG exhibition team consists of Jo Wallace, Shelley Dobson, Suzie Quill, Camilla McLean, Layla Boyd, Lee Sharrock and Lisa Robbins. Grabrucker’s book detailed her attempts as a mother to observe the social conditioning on her daughter, and inspire her to override gender stereotyping and “reach for the stars” in order to realise her full potential.

The exhibition takes its name from the 1980s bestseller written by Marianne Grabrucker. These women have created iconic commercial work as well as innovative fine art, either way they are making their mark on contemporary culture. The featured artists are Alison Carmichael, Alison Jackson, Arvida Bystrom, Cassandra Yap, Hattie Stewart, Jessica May Underwood, Jillian Lochner, Kathryn Ferguson, Malika Favre, Mary Nighy, Michela Picchi, Miss Cakehead, Nancy Fouts, Natasha Law, Pam Glew, Rhea Thierstein, Sara Pope, Soozy Lipsey, Toni Gallagher and VÉronique Rolland. The exhibition will be revealed at a private view in Saatchi & Saatchi’s iconic Charlotte Street offices, before moving to the Assembly Rooms in Soho, where the work will be on display to the public from 1st to 19th December.

It will provide a platform for each artist to make a personal artistic statement, free from commercial diktats. TAGG will celebrate art created by women within the creative industries, and offer a chance to view unique work by some of the most innovative female artists working in London today. 'There's a Good Girl' (TAGG) features 20 female artists and creatives who don’t play by the rules and refuse to be good girls. VivaWomen! showcases advertising’s most audacious women artists in an exhibition curated by Saatchi & Saatchi London.

There's a Good Girl by Marianne Grabrucker